Student Housing Market Studies and Market Research

Student housing is an integral part of college life and knowing what types, sizes, configurations and amenities to include is just as integral to the successful leasing of that housing. 

Finding the Right Plan

With proper market studies, a developer can determine the best location for a private or a joint venture facility. With good market research -- including student surveys and student focus groups -- the amenities that will sell, as well as size configurations, will be realized. 

Finding the Right Team

When it comes to student housing, very few entities offer the type of operation that can combine real estate and marketing expertise. Working with companies specializing in this field, BCG and CB&C put together the various elements to turn a good project into an excellent project and a questionable undertaking into an opportunity for a better choice.

Potentially spending millions of dollars requires that a company perform due diligence for its project, and it wants to ensure that the real estate element is sound and the marketing/student interest is sufficient.